Show the client what the activation actually produced.
Agencies get judged on the recap. Best Guests turns the guest list from an activation into the numbers a client asks for, so what you send back is evidence rather than a highlight reel.
The recap is the deliverable.
The work is judged weeks later, by someone who was not in the room. A folder of screenshots and an estimated reach figure does not survive that conversation.
One report per activation, built from the guest list you already have, does.
What the client gets back
Three things that were previously assembled by hand, or not at all.
One report per activation
Attendance, earned media and top content in a single document you can put straight into the recap.
The content, collected
Everything guests posted about the event, attributed to the person who posted it.
Proof the room was right
Roles, companies and cities, so you can show the brief was actually delivered on.
Every client, its own project.
Each client is a separate project with its own events and its own reports. Nothing crosses over, and nobody sees anyone else's guest list.
Billing sits at the account level, so one plan covers the whole roster rather than one plan per client.
Frequently asked questions
What do you need to produce a recap?
A guest list with names and email addresses. Anything else the ticketing platform gave you, such as ticket type or check-in time, makes the report richer but is not required.
Can I keep clients separate?
Yes. Each client is its own project, with its own events, guest lists and reports. Access is per project, so a team member on one account never sees another.
Does it work for an activation that already ran?
It does, and that is usually the fastest way to judge it. Import a past guest list and the report is built from what is still publicly there.
Other teams that run events
The product is the same. What changes is the question you are being asked.
Brand marketing teams
The hardest question about an event is asked weeks later, by someone who was not there.
Read moreVenues and hospitality
Venues run the most events and keep the least data about who was there.
Read moreCommunity builders
Community is a pattern across events. One event at a time is the wrong unit to look at it in.
Read moreSend the client a recap they can act on
Book a demo with the guest list from your last activation and see what comes back.